IFA新零售饕餮盛宴 - D&M现场报道（上）
Feast on new retail - live report by D&M
The annual IFA in Berlin, you know that the home appliance industry has been looking forward to it for a long time. Today, the retail space designer from d&M will take you to IFA to participate in one of the world's largest and most influential february of home appliance technology.
Intelligent, has become the trend of future home appliances. People-oriented, is the root of intelligence, but also the direction and motivation of the world's home appliance brands. Next, let's follow d&M's eyes and take a look at the future life that the world's major brands have brought us, and their space show in this IFA.
Without surprising, BOSHC has became the visual leader in househood appliance industry for many years.
As it is specialised in creating colorful space atmosphere and interesting vivid display experience, along with futuristic concept of organic farming in this place.Therefore, it attracts visitors a lot.
Vacuum cleaner area was also a highlight zone. BOSHC represented that pets fur could be cleaned easily in real-time, instead of conventional experience by using real carpets. highly specific sensitivity has been showed as it coordinated with muiltimidea playing the process of pet losing their hair in slow-motion.Satisfying customers’ needs to a great extent.
High-technology and metropolitan elements were continuously used in SIEMENS exhibition, with blue lighting expressing sense of technology in over visual communication.
Zebra Crossing and directional mark are conveying new lifestyle.
Moreover,surrealistic theme send the ambition of future has already came